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Food & beverage

Direct ordering without the marketplace cut.

Subport runs your menu, reservations, and delivery on WhatsApp. No commission. No customer you don't own.

  • Marketplace commission

    0%

  • Repeat order rate

    +28%

  • Phone-order errors

    −40%

01

Where food businesses lose margin.

Marketplaces own the customer and take 25-30%. Phone orders are wrong half the time. Reservations live in three apps.

  • 01

    Marketplaces own your guest

    You pay 25-30% per order and never get the customer back. They buy from the next listing too.

  • 02

    Phone orders are noisy

    Wrong items, missed modifiers, lost callbacks during peak. Errors hit the kitchen and the review.

  • 03

    Reservations everywhere

    OpenTable here, paper book there, DM there. Double bookings happen. So do empty tables.

  • 04

    Loyalty without context

    Stamp cards don't say what someone ordered last week. Personalization is a guess.

02

What Subport runs for restaurants.

  • Menu and ordering

    Live menu with photos, modifiers, and stock. Order goes straight to the kitchen system.

    • Modifier-aware ordering
    • Stock-out auto-hide
    • KDS integration
  • Reservations & waitlist

    Real-time table availability, party-size constraints, automated reminders.

    • Real-time table availability
    • Confirm/reschedule by reply
    • SMS fallback
  • Delivery & pickup status

    Driver dispatch, ETAs, and exception handling — without the marketplace.

    • Driver assignment
    • Live ETA updates
    • Exception escalation
  • Loyalty and recovery

    Reorder nudges, lapsed-guest win-backs, birthday treats — based on what they actually buy.

    • Reorder triggers
    • Birthday automations
    • VIP seating priority
03

Dinner from order to door.

Chapter 01

Order without the call

The guest browses the live menu in chat, picks dishes, customizes, pays.

  • Live menu in-thread
  • Modifier-aware items
  • Saved order history

Chapter 02

Reservations without OpenTable

Live table availability, party-size aware, instant confirmations.

  • Real-time table block
  • Special-occasion notes
  • No-show watch

Chapter 03

Loyalty that knows what you ordered

Personalized rewards, tied to behavior, delivered when they matter.

  • Order-aware rewards
  • Lapsed-guest win-back
  • Birthday treats
04

Direct-channel impact.

  • Repeat order rate

    +28%

  • Phone-order errors

    −40%

  • Average ticket

    +19%

  • Commission

    0%

05

Daily restaurant moments.

  • 01

    Menu Q&A

    Allergens, ingredients, daily specials.

  • 02

    Reservation flow

    Table block, party size, special notes.

  • 03

    Delivery tracking

    Driver assigned, ETA updates, exceptions.

  • 04

    Kitchen handoff

    Order goes to KDS, modifiers intact.

  • 05

    Reorder nudges

    Triggered when a guest goes quiet for 14 days.

  • 06

    Reviews after the meal

    Prompt 1 hour post-delivery while it's fresh.

06

Connects to your kitchen and POS.

  • ToastPOS
  • SquarePOS
  • LightspeedPOS
  • OpenTableReservations
  • DoorDash DriveDelivery
  • StripePayments

Bring guests onto a channel you own.

Onboard in a week. Move 30% of orders direct and the marketplace becomes optional.